This article includes many great Twitter tips, however, I do not agree with not responding to personal tweets you don't like and having to respond to all corporate
tweets. Even though someone may have a personal account, if they are interacted
with, I still think it is important to reply whether you agree with the
statement or not. Simply ignoring comments gives others room to assume your
response, therefore, it is better to clear the air and respond in the most
respectable way. On the other hand, I understand that sometimes people can take
certain issues too far and then you are just adding fuel to the fire with each
response. At that point I do think it is appropriate to refrain from comments
on a personal account.
For a
corporate account I do not think it is necessary to respond to every
engagement. I think it is much more effective to find common questions or
comments and then respond to them as a whole. If you have truly concerned
followers they will see the response even if it is not directly targeted to
them. If a company responds to every common tweet then the content becomes dull
and meaningless. It is better to answer all the questions with a really good
response rather than having a ton of meaningless responses.
I also
disagree with looking at your competitors for new ideas to share because then the
idea wouldn’t be considered new. Although I do agree with keeping up with what
other companies are posting; it is also appropriate to go outside of your
competitors for ideas. You don’t want to produce the same content as your
competitors. If you cant come with your own content then find an idea elsewhere
other than your competitors.
The majority of the tips in this article are
every helpful! These re just some of the points that I did not completely agree
with, but please do not be discouraged to read the article yourself and come to
your own conclusion.